Business Administration

Business Administration

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The business environment in today’s world is characterized by a high degree of uncertainty and complex and dynamic changes. In such an environment, it is necessary for an entrepreneur and for organizations alike, to have the required knowledge and skills to survive the growing competition. A business management course imparts relevant education to students, which reflects the changes in society. This has led to an increased demand in the course.
  In view of the Objectives of the College backed by such knowledge, the BBA Course was created under the Professional Courses wing of the college, headed by Dr. S. K. Gupta, Vice- Principal (Professional Courses). It was inaugurated on the 22nd June 2004 along with two other Professional Courses. At its inception the department functioned under the charge of Shri. Bikash Roy (former Head, Department of Commerce). In its initial years, the course was managed by Smt. W.C.K. Sohliya and Smt. P. Khonglah, who were supported by a number of part time teachers which included Shri Joshua Phanwar (Currently working as Asst.Registrar, N.I.T., Shillong) and other teachers from the Departments of Commerce, Economics, Statistics and English. On the 1st June 2006, Shri. Bikash Roy, relinquished the job and Shri.S.R.Nongkynrih, (Head of the Department of Commerce) took charge of the BBA Course till his retirement. In September 2015, the Department of Commerce and Management was bifurcated and is now known as the Department of Commerce and the Department of Business Administration.
  The BBA course started with strength of just 28 students and we currently have more than 250 students enrolled in the course.
NameEducational QualificationWorking sincee-mail 
Smt. W.C.K. Sohliya (Head)M.B.A. (Marketing),
M .Phil (Entrepreneurship),
NET
2004[email protected]
Shri. P. KipgenM.Com, NET2007[email protected]
Smt. A. DiengdohM.A. (Economics)2007[email protected]
Shri. T.TiewsohMBA (Agri-Business)2009[email protected]
Smt. I. DiengdohMBA (HR), NET2011[email protected]
Shri. P. PakynteinMBA (Marketing)2017[email protected]

Bachelor of Business Administration (BBA)


The Bachelor of Business Administration is one of the most sought after undergraduate degrees.  The BBA course is designed to give a broad knowledge of  the functional aspects of managing a business. It provides a clear understanding of business-oriented concepts and exposes students to a variety of "core subjects" like marketing, finance, economics, operations, strategic management, basic accounting and entrepreneurship development.
 
The highlights of the course are:
 
  • The course is affiliated to the North Eastern Hill University. It was tailored along the patterns followed by the best institutes in the
 
  • The 3-year professional undergraduate course in Business Management is open to students from all the three streams: Science, Arts and
 
  • The BBA course offers knowledge and training in management and leadership skills to prepare them for managerial roles and
 
  • During the tenure of the course, candidates learn various aspects of business administration and management through class room lecture, case studies, project work and industrial exposure
 
  • The course prepares the students for pursuing further studies, like MBA and various other courses, offered by premier institutions in the country and
 
  • Campus recruitment is organized for students in the final semester of the
RESEARCH List of publications: PAPERS IN ISSN, OTHER JOURNALS and PROCEEDING VOLUMES

Smt. W.C.K.Sohliya
  • “Women in the Labyrinth of Leadership”, Proceeding of the Deliberative and Interactive session on Women and Leadership, 2009, Women’s Cell, Shillong College.
  • “Igniting creativity through Leadership,” College Magazine 2012

Shri P.Kipgen
  • “Good Governance - The Force Behind HD,” Journal of Growth & HD in North East India, 2010, ISBN: 0-19-806363-6

Student’s Research Work
Minor Research Work: Margareth Kula H., Elizabeth Kamma H., Muni Langstang, Orrester Kharpran, Sparbor C. Dkhar, Deibok Pala, Khrawpyrkhat Lyngdoh  
  • “Green Marketing Practises for Sustainable Development: A case of Star Cement Manufacturing Company Ltd.”, 2010, Research and Publication Cell, Shillong College.
  1. Academic :
    • National Level Workshop on “Managing yourself and leading others”, 9th & 10th November 2016.
    • Popular Talk by Resource Persons from the Industry - “Business Opportunities’ for Young Entrepreneur” by the Smt B. Shylla, Chief General Manager, MIDC, Shillong, 19th October 2015 - “Consumer Behaviour” by Smt. S. Mawiong, C.E.O. TNT. North East Today and The Heritage Group.
    • Panel Discussion on “Capitalism Kills” with resource persons: (1) (Retd.)Prof. Dr. M. N. Bhattarcharjee, (2) Prof. K. D Roy, ( 3) Prof. Dr. (Mrs) E. Kharkongor , (4) Prof. V. Solomon, (5) Asst Prof. B. J. Mawrie (6) Asst Prof. R. Tham , 27th July 2017
    • Guest Lecture - “New Age Marketing with Digital Flavour” by Shri Ajoy Roy, Head of Centre, NIIT, Shillong, September 2018. - “Green Marketing /Marketing Mix/Smart Marketing”, by Prof Bhupendra Mishra (MBA - International Business), ITM Group of Institute, 2018
  2. Industrial Exposure Programmes :
    • The department organized several Local, National and International industrial exposure tours since its inception in 2004. Listed before are a few of the more recent ones. - Bhutan Agro Industries ltd, Thimphu, Bhutan, 2020 - Mapro Foods Pvt.Ltd., Pune, Maharashtra , 2017 - Maruti Suzuki India Limited (Maruti Udyog Ltd), Gurgoan, Haryana, 2007 - Star Cement Manufacturing Co. Ltd., Lumshnong, Jaintia Hills, 2015 - Ferro Alloy Co. Ltd and its Captive Thermal Power Plant, Export – Import Industrial Park (EPIP), Byrnihat, Meghalaya, 2014 - Magic Cook Flour Mill, Byrnihat, Meghalaya, 2013 - Sharawn Tea Estate, Sohryngkham, Meghalaya, 2012
  3. Career Guidance Program in the 5th and 6th Semesters for every batch.
  4. Personality Development Program for each batch
  5. Management Student’s Club :
    • Student Management Club is a student centric club which is managed by the students, under the faculty members’ supervision. The Club plays a vital role in supporting and enhancing every aspect of experience and exposure needed by a student. From celebrating cultural diversity to offering professional guidance and support, it provides a forum that enables the student to hone and showcase their multidimensional skills like – artistic, literary, leadership and management. The practical exposure gained by the student not only enhances the overall personality but also provides the platform to learn management practically.